FEB 25-27, 2025 | Las Vegas, NV
FEB 25-27, 2025
LAS VEGAS, NV

IBS Education Sponsorship

At the last IBS, education attendance was greater than 22,000 for the 100+ unique sessions we offered.

Highlights of this year’s education program include:

  • Pre-show Master Workshops – Master Workshops immerse you in critical industry topics to provide best practice strategies and solutions. These three-hour intensives offer advanced-level content on Monday, January 30, the day before the official start of the show.
  • Building Knowledge Sessions – These 60-minute sessions in 9 tracks are the foundation of education at IBS. Find the best industry education covering today’s most relevant topics.
  • Game Changers – These daily keynotes feature thought leaders who transform the way we think about and address critical housing industry issues.
  • Spotlight Sessions – Our most highly anticipated programs of the year, Spotlight Sessions feature high-profile speakers and explore the most in-demand topics and latest industry trends.
  • NEW Super Sessions – Sometimes, more is better. When it comes to Super Sessions, this is absolutely the case. We’ve transformed three of our most popular IBS sessions into super-charged educational experiences.
  • NEW Learning Labs – Learning Labs are fast-paced sessions using unique presentation formats, interactive technology, audience participation and more.

Sponsorship Includes:

  • Logo on entrance unit signage for "Building Knowledge" session rooms
  • Opportunity to provide notepads and pens in education rooms
  • Opportunity to place promotional literature on education materials tables
  • Opportunity to provide input and potentially supply daily game changer speakers (additional fees may apply)
  • In-room, pre-session sponsor recognition
  • Opportunity to provide an incentive to those who fill out evaluation forms (could be a booth traffic driver and can be made into a contest to reward those who fill out the evaluations)
  • Ability to send one pre-show email and one post-show email to all IBS full registrants to promote your sponsorship (HTML formatted email, must use NAHB’s email system)

Sponsored Education Session

  • Presentation of one official 60-minute Building Knowledge IBS education session; must be non-commercial
  • Format can be single speaker or panel and sponsor may choose to use speakers from your company or provide a professional speaker
  • Title, content, and speakers must be approved by NAHB and session should follow the same guidelines as all other IBS Education sessions

IBS Branding and Advertising

  • Recognition in the IBS App, Official Show Guide, education listings on BuildersShow.com
  • Full-page ad in the IBS Official Show Guide, circulation ~45,000
  • Eight (8) second ad on the digital network in the Las Vegas Convention Center

Marketing Investment: $65,000 exclusive sponsorship opportunity

Interested In A Sponsorship Opportunity? Contact Us!

Lynn Margiotta
VP, Sponsorship & Advertising Sales
Custom Packages for IBS and Production Builders Executive Club
Exhibiting Companies: Key Accounts
P: (202) 266-8685
M: (202) 253-7143
[email protected]

Cheryl Lewis
Manager, Business Development
Craft Techniques Zone, Construction Performance Zone, Remodeling Central, Design Central, Best in American Living Awards
Exhibiting Companies: #, A-C
P: (202) 266-8208
[email protected]

Robin Habberley
Director, Business Development
Sales Central, Multifamily Central, The Nationals Awards
Exhibiting Companies: D-F
P: (202) 266-8051
M: (202) 615-3909
[email protected]

Kim Friedman
Manager, Business Development
Professional Women in Building
Exhibiting Companies: G-O
P: (202) 266-8208
M: (317) 340-4702
[email protected]

Michael Sutton
Manager, Business Development
Video Production Needs, Custom Building Central, 55+ Central
Exhibiting Companies: P-Z
P: (202) 266-8690
M: (240) 426-3994
[email protected]

Brian Rosenthal
Senior Manager, Sponsorship Operations
New Product Zone and Sponsorship Operations
P: (202) 266-8188
[email protected]


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